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The baby electric sonic toothbrush has been designed to clean little one’s teeth gently and effectively. The ultra-soft bristles on the brush head and gentle vibrations are suitable for newly cut teeth and help you care for your child’s teeth and oral health.
The handy cap protects the brush head and is a great on-the-go solution.

In addition, the product contains integrated BioCote® antimicrobial protection, which reduces the growth of microbes by up to 99.9% and keeps the toothbrush cleaner and fresher for longer.

Make them smile - From teething to brushing

The baby electric sonic toothbrush has been designed to clean little one’s teeth gently and effectively. The two replacement heads can be used from 3-36 months have ultra-soft bristles that are extra gentle to babies newly cut teeth. They contain integrated BioCote® antimicrobial protection, which reduces the growth of microbes by up to 99.9% and keeps the toothbrush cleaner and fresher for longer.

Rain? No problem. This cover is like a raincoat for your buggy. Just pop it on and you’re good to go. It keeps your child (and your buggy) dry, even when fully reclined. Quick to adjust and super easy to stash in its own pocket when the sun decides to show up anyway. Ready whenever you are!

Shampoo and shower gel with a delicate formulation enriched with dermoprotective components and glyceric extracts of olive and cardamom from organic farming.

Products with simple but effective formulations, with vegetable-origin ingredients and extracts from organic farming

Soft, comfy and always just right. These socks come in a handy 3-pack and match perfectly with all items from the collection. The colours are carefully chosen to pair effortlessly with any outfit – from playful prints to calm basics. Made with organic cotton and Oeko-Tex certified. Gentle on the skin, strong enough for every step. A lovely everyday essential for little feet.

BIBS introduces Polka Dots, a bold new collection that reimagines a timeless print, turning each design into a modern statement piece. Designed to help families express their unique personality and style, this collection brings polka dots into the now with unexpected scale and on-trend colour combinations, offering the same comfort and familiarity just with a little more edge. Classic, but never boring. Polka Dots revives a nostalgic favourite with fresh, playful energy, and bold personality.

Soothe in style with BIBS Studio Collection: A fresh perspective on modern baby products that blend fashion and function.

Stay organized, hands‑free, and ready for anything, the Wildride Recycled Adult Backpack Savannah is the ultimate mom backpack for your everyday adventures.

Crafted from recycled materials, this lightweight yet durablebackpack features the soft, natural Savannah tones that add a subtle, earthy elegance to a highly functional design. The spacious main compartment fits a laptop alongside all your baby and mom essentials, while practical inner and outer pockets keep smaller items neatly organized and easy to reach.

The softly padded structure, adjustable shoulder straps, and comfortable back panel ensure all‑day comfort, no matter how busy your day gets.

And the real mom hack? Thanks to the built‑in stroller clips, you can easily attach the backpack to your stroller or buggy, keeping your hands free while everything you need stays right where it should be.

Perfect for commuting, errands, playground visits, or travel, practical, stylish, and mom‑approved.